A True Partnership for Advisors Ready to Build
If you manage a $10M+ book that's primarily fee-based or discretionary, and you'd rather be planning for clients than buried in portfolio management and compliance paperwork, this is for you.
Zelos Investment Counsel
Why Advisors Are Making the Move
Hand off portfolio management. Keep building your practice.
What changes when you join Zelos:
- True Partnership, Real Equity: Genuine incorporation with a real path to equity ownership, not just revenue share, positioning you for the lifetime capital gains exemption on a future, properly structured sale. A seat at the table on every major firm decision.
- Hand Off Portfolio Management: Access institutional-quality model portfolios and pools so you can step back from day-to-day investment management and focus on planning, client service and development.
- Top-Tier, 85% Payout: A preferential grid rewards top producers with our highest marginal tier, up to an 85% payout, and you keep 100% of your insurance economics.
- Build Your Own Brand: Lead with your own brand and build your practice your way, free from rigid institutional identity, sales quotas or a parent bank's agenda.
Zelos at a Glance
10+
Years in operation
PM · IFM · EMD
Fully registered
85%
Top marginal payout tier
An advisor's story
After 20 years in the industry, I knew what I wanted my days to look like: sitting across from business owners, working through their planning and their exit, not managing portfolios and paperwork. Working with Zelos let me hand off portfolio management to a team I trust, so I can focus on the planning work I’m best at. What surprised me most was how personal the transition felt. Gilbert and the team walked me through every step, and I felt looked after the whole way. If you’re an advisor who wants to build something of your own without doing it all alone, this is worth a conversation.
Pamela Coquet, CFP®, CEPA
Director, Business Advisory & Financial Planning, Zelos Investment Counsel
Want the Full Breakdown?
Get our one-page overview covering the equity path, payout grid, and what a move to Zelos actually looks like. Enter your email and download the PDF.
What could you earn with Zelos?
Enter your book and see your estimated annual payout. No signup required.
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Total fee-earning assets you would bring under Zelos.
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Annual fee on assets, before any payout split.
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Add this to compare against what you keep today.
Your estimated annual payout
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An effective payout rate of 0%
Annual gross production revenue$0
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| Bracket of annual gross production | Payout rate | Revenue in bracket | Your payout |
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Want to see your numbers in a real agreement?
Book a Confidential ConversationPayout rates apply to asset-based advisory fees received by Zelos and are calculated on a graduated basis: each rate applies only to the fees within its bracket, like tax brackets, so moving up a level never lowers what was earned below it. Most partners start at the 50% to 55% levels. Figures are illustrative, in Canadian dollars, before taxes and any expenses or third-party referral fees, and are not a guarantee of earnings. Final terms are set out in a written agreement.
Common Questions
A few things advisors typically ask before their first conversation.
What size book qualifies?
We're primarily looking for advisors managing $10M+ in assets that are fee-based or discretionary in nature.
How does the payout grid work?
Our grid is marginal, not cliff-based, similar to a tax bracket. Each portion of your production is paid at its corresponding tier, up to a top marginal rate of 85%.
What happens to my insurance business?
You keep 100% of your insurance economics. Nothing changes there.
How does the transition work for my clients?
Your clients stay your clients. Once you decide to move, we walk you through every step: client conversations, new account paperwork with our custodian, Fidelity Clearing Canada, and the transfer of assets. Each client chooses to move with you, and we handle the operational heavy lifting so you can stay focused on them. Most transitions take 3 weeks from start to finish.
Do I need a new registration to join?
It depends on your current licences and how you'd like to work with us. Some advisors join as advising or associate advising representatives under Zelos’s Portfolio Manager registration. Others work alongside us while we manage the portfolios. We’ll map out the right path for you, including any licensing steps, in our initial conversations.
What if my book is under $10M?
$10M is a guideline, not a hard cutoff. If you're an associate advisor building toward your own book, or your practice is growing quickly, we'd still like to hear from you. We can talk through what a partnership could look like at your stage.
Is this a confidential conversation?
Yes. This is an introductory, no-obligation conversation to see if there's a fit, nothing more.
Ready when you are
Let's Have a Confidential Conversation
“Working with Zelos let me hand off portfolio management to a team I trust, so I can focus on the planning work I’m best at.”
Pamela Coquet, CFP®, CEPA, Director, Business Advisory & Financial Planning, Zelos Investment Counsel
Zelos Investment Counsel is a registered trademark of Zelos Capital Ltd.
Portfolio Manager (Alberta, British Columbia and Ontario)
Investment Fund Manager (Alberta and Ontario)
Exempt Market Dealer (Alberta and Ontario).